NCAA athletes can now make money from endorsements

The NCAA board of directors recently suspended some rules that prevented athletes from earning money from endorsements and other deals.  The new policy goes into effect on Thursday, July 1.

“This is an important day for college athletes since they all are now able to take advantage of name, image and likeness opportunities,” NCAA president Mark Emmert said in a statement. “With the variety of state laws adopted across the country, we will continue to work with Congress to develop a solution that will provide clarity on a national level. The current environment — both legal and legislative — prevents us from providing a more permanent solution and the level of detail student-athletes deserve.”

Under the interim policy, schools still can’t pay athletes directly and players can’t be financially rewarded by the school for their athletic ability.